Facebook marketing & advertising agency in Cape Town & Johannesburg
Invest in Facebook advertising that delivers an unbeatable ROI
We’re the Facebook Ads agency that will generate quality leads for your business
Increase Reach
Reach thousands of new customers and break into new markets
Highly Targeted
Tap into the most lucrative and ‘ready-to-buy’ markets
Boost Brand Image
Grow your brand image, loyalty, reputation and authority
Immediate Results
Facebook Ads allow you get in front of your customers instantly
Complete Ownership Setup
At Banda Media, we setup your ads account with the client in mind. Every asset and piece of data is indisputably yours. We provide you with complete access to your account, enabling you to personally observe and evaluate the results we deliver. Experience a partnership that respects your autonomy, setting us apart from other agencies.
Looking for a little more info?
From humble beginnings, Facebook has grown into the world’s largest social media platform. Around the globe, millions of people use it to get their daily news, play games, connect with people with shared interests – and most importantly, discover and connect with new brands and businesses.
For brands, the biggest challenge of advertising on Facebook is making sure your campaign is seen by the right people – i.e. Facebook users who are most likely to buy what you’re selling.
Because Facebook advertising has extensive targeting criteria based on demographics, behaviors, and interests, everything from age, gender, and geographic location, to level of education, personal interests, and even relationship status – it’s the ideal platform for laser-targeted marketing campaigns. However, you need to know what you’re doing because it can be a bit complex– and that’s where Banda Media comes in.
- Improve your website’s SEO rankings. (Search engines rely on ‘social signals’ as part of their ranking algorithm.)
- Increase customer satisfaction and engagement
- Gain a massive edge over your competitors, even if they are larger and more established
- Reach mobile users on the go wherever they are
One of the great advantages of partnering with a Facebook ad agency is how effective the platform can be for small businesses. While large organizations may have the budget to launch huge nationwide campaigns, small local businesses have the chance to enter the playing field affordably through highly targeted, local Facebook marketing.
Millions use Facebook groups to connect with their community members, talk about shared interests, and look for recommendations on local businesses. And while most companies in South Africa and around the world understand the need to at least have an active Facebook page, few unlock their full potential through cost-effective Facebook paid ads. These get your products or services in front of the people actively looking for a business like yours, in your area, right now.
Facebook marketing also allows us to target broad or specific geographical regions. For instance, Banda Media can offer:
Facebook advertising in Cape Town, Western Cape
Facebook marketing in Johannesburg, Gauteng
Firstly, if you aren’t familiar with digital advertising and PPC platforms already, Facebook advertising in South Africa can be a little daunting! There are several different ad types you can use (photo, video, and carousel, for example) and lots of specific settings and targeting metrics to consider.
This is one of the reasons Facebook Ads can be so effective when employed correctly – but they can get expensive quickly if you’re not targeting the audience most likely to convert into sales. If you want a truly impressive ROI, then it really does pay to bring in the experts!
As an experienced digital marketing, SEO, PPC, and social media management agency, Banda Media’s vast experience and know-how are invaluable for Facebook marketing in Cape Town, Johannesburg, and across the globe. Not only does this knowledge and expertise enable us to get better results for our clients, but it also allows us to get your campaigns up and running quickly.
We realize that seeing an immediate improvement is important to our clients, so we always aim for a mixture of instant results and sustainable long-term growth for our Facebook paid ads customers.
1. Keyword Research
We have experience working across dozens of different industries, and with companies of all sizes – and we bring all our collective knowledge and experience to the table to create advertising campaigns that we’re genuinely proud of.
1. Competitor Research
The first step of strategy development phase is to understand the market. This means doing competitor and market research to see the strengths and weaknesses and also to get a feel of how people react on Facebook.
2. Understand Brand Tone and Identity
The next step is to identify and understand your brand’s tone. We have a comprehensive questionnaire which will guide us on how to effectively communicate with your audience.
3. Research Customer Audience
Attracting the right customers will take a fair amount of research and analysis. Our team will look to define a quality target audience that will grow your brand and sales revenue.
4. Ad Strategy Development
Ad Strategy development will combine keyword research, competitor analysis, brand tone, and target audience information to create a powerful strategy to grow your brand on Facebook and engage with customers.
5. Ad Design and Content Creation
As per the Ad Strategy, Banda Media will create and design effective ads to capture and attract customers. This will involve graphic design, video editing, and ad copy to get the best possible return on advertising spend.
6. Calendar and Posting Schedule
Banda Media will then offer a content calendar and posting schedule which meets your budget and is effective in generating leads for your business!
OUR CURRENT STATS
Afforda-ble Pricing Plans for Your Business
Basic Plan
$549
/month
- Keyword research to identify valuable keyword opportunities.
- Competition research to stay ahead of the curve.
- On-page optimization to improve your website's visibility in search results.
- Link building to increase your website's authority and relevance.
Advanced Plan
$799
/month
- Keyword research to identify valuable keyword opportunities.
- Competition research to stay ahead of the curve.
- On-page optimization to improve your website's visibility in search results.
- Link building to increase your website's authority and relevance.